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Keywords

Knowledge Vision
Eco-Innovation

Abstract

This research aims at identifying the role played by the cognitive vision in enhancing the Eco-Innovation of the organizations in order to achieve communication and success in the field of Eco-Innovation. It requires that this vision should be adopted in order to contain and absorb the changes surrounding Eco-Innovation. In the environmental economy, via establishing the potential vision of the evolutionary approaches to the vision of the knowledge and the dimensions of Eco-Innovation through a survey of the views of a number of employees of Royal Colors Printing and Packaging in Sulaymaniyah to represent the sample of the research, to adopt a questionnaire to collect data and information to determine the relationships between search variables in order to diagnose the most influential dimension by relying on the ready software SPSS V22. In addition, a number of basic hypotheses have been prepared and tested through number of statistical methods. Limited studies treated the relationship and the influence between these variables in the Iraqi environment within the scope of the researchers' knowledge. An attempt to study the relationship and influence between them within the framework of the research, the main question was formulated as follows: How can the cognitive vision achieve a clear reflection on the dimensions of Eco-Innovation in the company being investigated? A total of 40 samples were distributed for the purpose of analysis and finding the relationship between the two variables. The research reached a number of conclusions, the most prominent of was: a significant correlation and influence between the cognitive vision and the dimensions of Eco-Innovation. A number of recommendations have been made in line with those conclusions.
https://doi.org/10.33899/tanra.2019.161139
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