Abstract
Abstract Through the fierce and accelerated challenges faced by business organizations, the rise of competition brought about by opening of markets and the diversity of the wishes and desires of customers and a market shift, it used to face these conditions via adopting the primacy of strategic innovation as an important tool for achieving strategy. The research demonstrated the importance and the dimensions of strategic innovation and results after the focus on the dimensions of strategic innovation that should be confirmed in organization to have innovative strategy. To achieve the goal of the research, there were three aspects; the first is methodological framework. To ensure the second aspect, theoretical aspects reviewed the innovation strategy, innovation and dimensions. The study depended on the available academic resources among researchers. The third covered the practical aspects through the survey implemented in the State Company of Drugs Industry and Medical Appliances in Nineveh. The research found a set of conclusions and proposals, the most notable is directing the company examined to the dimensions of innovation strategy available for the purpose of promotion and work to provide dimensions not available to the innovation strategy. .
